We have just completed a new website for MWC Media (Melbourne advertising agency) called Tiny Toes Ballet.

Tiny Toes Ballet is a Sydney ballet school specialising in Children’s ballet and Dance for Kids. Due to being a children’s dance school and wanting to position themselves in the ‘ballet for kids’ market, Tiny Toes Ballet and MWC Media decided there should be a playful feel to the website. They wanted some moving elements that would make the page interesting without taking away from the main content or making the overall user experience complicated.

Each page of the website features a fading photo gallery depicting shots of children from the school. The photos communicate brilliantly how engaged the children are and are clearly having a terrific time.

The Tiny Toes Ballet website was built using a combination of HTML, Flash, xml, jQuery and tradition JavaScript. You can view the site at http://www.tinytoesballet.com.au/.